Alive@Five is an annual summer concert series run by Downtown Frederick Partnership in Frederick, MD. The theme provided for the 2019 series was cassettes. Further project parameters included color quantity restrictions, as that year the poster was to be screen printed instead of digitally printed. The full design was illustrated by hand, using bright Partnership color palette options and the official Alive@Five event logo, and the internal team was also given the opportunity to lend a hand in screen printing the final posters! The final approved design was also applied to a wide array of additional event materials including tickets, VIP badges, and digital ads.